It’s the digital age, do you know where your brand is?

Brian Bushner and Todd Kehoe Albany Business Review Feb 28, 2014 Bill Gathen, Director of Marketing for DZ Restaurants, pops in and out of the four establishments David and Roslyn Zecchini own on a regular basis. When posting about the restaurants, he tries to keep...

Outlook 2013: Social media offer ways to connect with customers

By David Lombardo Gazette Reporter February 16, 2013 Bill Gathen, Director of Marketing for DZ Restaurants, which operates Forno, Chianti, Boca Bistro and Pasta Pane in Clifton Park, is responsible for spreading the word to hungry customers. He joined the company...

Do You Feel A Draught? The Emergence of Craft Beer

By Eric Ploof General Manager, Boca Bistro It’s Beer, it’s here. Get used to it.  The craft beer craze cannot be considered a fad like Skidz, crimped hair, and tightly-rolled pinned jean cuffs in the early 90s.  Craft Beer is here and, unlike a flannel...
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